Surge AI Blog company blog
Evaluation of TikTok vs. Instagram Reels
Why can't Meta A/B test its way back to greatness? To move Instagram beyond short-term engagement metrics, we ran a personalized human evaluation asking 100 users to compare TikTok vs. Instagram Reels. Learn why Gen Z considers Reels the place where TikToks go to die, and what Instagram should do about it.
- Points
- 222
- HN comments
- 263
- Submissions
- 1
- Cited by
- 0 commenters
AI & Machine LearningTech Industry & Business2022
On Hacker News
| Submitted | Title on HN | Points | Comments |
|---|---|---|---|
| Sep 2, 2022 | Evaluation of TikTok vs. Instagram Reels by echen | 222 | 263 |
