1
What I Learned Burning $14k on YouTube Ads for Candy Japan
Explains how expensive it is to advertise on YouTube, what is involved in launching a campaign and finally tweaking it towards profitability.
Candy Japan
Japanese candy boxes shipped to you worldwide up to twice a month, starting from just $12.95.
- Popular posts
- 19
- Total points
- 5,196
- HN comments
- 2,460
- Rank
- #203 personal
Visit candyjapan.com → RSS feedOn Hacker News May 2012 – Jun 2024
Tech Industry & Business 18Startups 11Security & Privacy 3Software Engineering 2Design & UX 2Life, Learning & Writing 1
2
Nobody's Going to Steal Your Idea
Should you tell everyone your business ideas, or keep them as your closely guarded secrets?
3
Twice as happy customers means half the marketing spend
Halving your cancel rate doubles the number of customers your business has. Even if you run a subscription business forever, you will not have infinite customers. Instead you reach a steady-state number.
4
Candy Japan crosses $10K MRR
Japanese candy subscription box Candy Japan exceeded $10,000 per month in sales.
5
YouTube marketing horror story
Results from asking 180 YouTubers to make an unboxing video for a subscription box. Includes detailed breakdown of response rate, number of videos made, views and the sales results from them.
6
Candy Japan 2017 Year in Review
This was another tough year for Candy Japan, with many factors combining to a sharp decline in subscriber numbers. Contains revenue numbers, site statistics and learnings from 2017.
7
8
Candy Japan 2015 Year in Review
2015 was a nerve-wrecking year for Candy Japan, with some dramatic ups and downs.
9
Candy Japan 2014 Year in Review
Looking back on what happened in 2014 for the Japanese candy subscription box Candy Japan.
10
Sales results from getting 3M views on YouTube
How getting your subscription box covered on a popular YouTube channel is not necessarily a shortcut to riches.
11
Candy Japan April Income Report
How much money can you make by sending surprise candy to people around the world?