Andrew Chen personal blog
Conservation of Intent: why A/B tests aren’t as effective as they look
When a +10% isn’t really a +10% OK, this is an infuriating startup experience: You ship an experiment that’s +10% in your conversion funnel. Then your revenue/installs/whatever goes up by +10% right?
- Points
- 108
- HN comments
- 57
- Submissions
- 1
- Cited by
- 0 commenters
Tech Industry & BusinessDatabases & Data2018
On Hacker News
| Submitted | Title on HN | Points | Comments |
|---|---|---|---|
| Jul 2, 2018 | Conservation of Intent: why A/B tests aren’t as effective as they look by dedalus | 108 | 57 |
