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Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

Original research from 2,000 decision-makers and consumers on AI brand visibility, content trust, and what brands need to do as the web feels less human. 74% say the internet feels less human than it did 10 years ago.
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AI & Machine LearningTech Industry & Business2026

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Jun 17, 2026Sixty percent of US consumers say 'AI' in brand messaging is a turnoff by thm1,084577

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