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Coding is priority number five

Let’s set the scene. It’s the summer of 2010. Kiln had been launched into the wild for all of six months, after a grueling year-long, no-revenue sprint to turn my dinky prototype that ran only on my personal laptop into a shipping application that worked both in Fog Creek’s hosted environment and in a gazillion…

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Let's ride this bull

The signs are all here: There’s now an incubator on every corner, even your uncle is donning angel wings, and IPO expectations for Facebook are exceeding the hype for a new Twilight movie. But that’s all circumstantial evidence. What we needed was some public testimony to really put eve…