Hillel Wayne

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Visit buttondown.com → RSS feedOn Hacker News Aug 2024 – Sep 2026

Google's AMP for Email promised interactive, dynamic messages. Why senders and email clients rejected it, and why email should never be interactive.

Lotus Notes had encryption, rich text, and read receipts before email did. Why it still failed, and the dangers of starting software from scratch.

A rough start to what would later become one of my favorite tech ads from the 80s.

A beloved hometown impersonator had no idea what he was signing up for with this photoshoot.

What started as endearingly bootstrapped marketing descended into soulless corporate sales.

E-COM was a $40 million US Postal Service project to deliver email on paper. Why it failed, and why spammers were its only real customers.

Two years of nightmarish smiles and makeup before anyone laid hands on Mimic Systems' actual product.