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Don Marti

blog.zgp.org

Personal blog for Don Marti

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Society, Policy & Culture 2Web & Frontend 1Tech Industry & Business 1

1

The advertising cartel coming to your web browser

The three companies (along with Mozilla, which is on one of their “ad features in the browser” kicks again) are drawing up a built-in advertising measurement system, called Attribution Level 1 , as a standard feature of web browsers. The system is intended to measure the effectiveness of advertising by enabling…